Just like a brick-and-mortar store, visitors to your business site use a variety of means to find out your web address.
- Printed materials
- TV newspaper ads and stories
- Business cards
- Yellow Page ads
- Friends and family
When they find your address with the above activities, they type your address directly into their browser (i.e. Internet Explorer, Firefox, Chrome) and are taken to your site.
Internet users frequently use search engines or search sites (i.e. Google, Yahoo, Bing) to find web sites. They use terms that describe what and where they want. The search engine then returns to them a list of sites and links that it thinks matches what they want.
Popular search engines are Google, Bing, and Yahoo. Search engines run a specialized program (called robots or spiders) in the background of the Internet creating a database of web sites that match a set of criteria and/or keywords.
It takes an average of 6-8 weeks after launching your website on the Internet for the search engines to "find" your website.